http://gemsy18.blogspot.com/2006/11/postmodernism.html
My Response:
I have to disagree in regards to the idea that post modernism is not applicable or real. Post modernism is that stretching of
boundaries. It cannot tell you whether you are right or wrong because post modernism does not distinguish right from wrong
but it deals with being ultra- creative and avoids the traditional route. yes, it does question the existence of ideals such as
rationality or objectivity and allows us to consider new thing. All great ideas or theories were brought about be first
questioning the existing one. Who knows where this trend of post-modernism will lead us.
It takes the traditional, modernism, and classical and extends it to a whole new level. It is applies to architecture, literature,
art, and most interestingly to me advertising. The latest ad campaigns of most designer brands have adopted this "idea" into
their current ads and are very interesting and creative. They attract attention without instilling ideals in them that most
traditional ads have bombarded us with over the decades. They stand out and make an impact.
It is not just a fun word we use because somebody somewhere came up with it but because it is a part of our culture. The
trend has been noted and has been given a name just like the classical era, the renaissance and so on.
Examples of Post Modern work:
